Visa (V)
Market Price (10/19/2025): $341.16 | Market Cap: $628.8 BilSector: Financials | Industry: Transaction & Payment Processing Services
Visa (V)
Market Price (10/19/2025): $341.16Market Cap: $628.8 BilSector: FinancialsIndustry: Transaction & Payment Processing Services
Investment Highlights
Why It Matters
Which of these 2 stories sounds closer for this stock?
1. Generates cash flow
The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.
2. Riding a trend
Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow
| Attractive operating marginsOp Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is 67% | Weak multi-year price returns2Y Excs Rtn is -8.0% | Expensive valuation multiplesP/SPrice/Sales ratio is 16x, P/EBITPrice/EBIT or Price/(Operating Income) ratio is 25x, P/CFOPrice/(Cash Flow from Operations). CFO is cash before capital expenditures. is 27x |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 60%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 57%, CFO LTM is 23 Bil, FCF LTM is 22 Bil | ||
| Low stock price volatilityVol 12M is 22% |
| Attractive operating marginsOp Mgn LTMOperating Margin = Operating Income / Revenue Reflects profitability before taxes and before impact of capital structure (interest payments). is 67% |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 60%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 57%, CFO LTM is 23 Bil, FCF LTM is 22 Bil |
| Low stock price volatilityVol 12M is 22% |
| Weak multi-year price returns2Y Excs Rtn is -8.0% |
| Expensive valuation multiplesP/SPrice/Sales ratio is 16x, P/EBITPrice/EBIT or Price/(Operating Income) ratio is 25x, P/CFOPrice/(Cash Flow from Operations). CFO is cash before capital expenditures. is 27x |
Market Valuation & Key Metrics
V Stock
Return vs. Risk
Price Returns Compared
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | |
|---|---|---|---|---|---|---|---|
| Returns | |||||||
| V Return | 17% | -0% | -3% | 26% | 22% | 9% | 90% |
| Peers Return | 8% | 26% | -10% | 24% | 35% | 10% | 126% |
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 13% | 106% |
Monthly Win Rates [3] | |||||||
| V Win Rate | 50% | 42% | 42% | 75% | 67% | 44% | |
| Peers Win Rate | 60% | 62% | 43% | 58% | 70% | 56% | |
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 67% | |
Max Drawdowns [4] | |||||||
| V Max Drawdown | -28% | -13% | -18% | -0% | -2% | -3% | |
| Peers Max Drawdown | -40% | -8% | -23% | -5% | -3% | -11% | |
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | |
[1] Cumulative total returns since the beginning of 2020
[2] Peers: MA, AXP, ADP, COF, V. See V Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 10/17/2025 (YTD)
Downturns Compared
| Event | V | S&P 500 |
|---|---|---|
| 2022 Inflation Shock | ||
| % Loss | -29.2% | -25.4% |
| % Gain to Breakeven | 41.2% | 34.1% |
| Time to Breakeven | 417 days | 464 days |
| 2020 Covid Pandemic | ||
| % Loss | -36.4% | -33.9% |
| % Gain to Breakeven | 57.1% | 51.3% |
| Time to Breakeven | 158 days | 148 days |
| 2018 Correction | ||
| % Loss | -19.3% | -19.8% |
| % Gain to Breakeven | 23.9% | 24.7% |
| Time to Breakeven | 78 days | 120 days |
| 2008 Global Financial Crisis | ||
| % Loss | -52.1% | -56.8% |
| % Gain to Breakeven | 108.6% | 131.3% |
| Time to Breakeven | 332 days | 1480 days |
How Low Can It Go?
Visa's stock fell -29.2% during the 2022 Inflation Shock from a high on 7/27/2021. A -29.2% loss requires a 41.2% gain to breakeven.
Preserve Wealth
Limiting losses and compounding gains is essential to preserving wealth over time.
Asset Allocation
Actively managed asset allocation strategies protect wealth. Learn more.
Latest Trefis Analyses
Trade Ideas
Select past ideas related to V. For more, see Trefis Trade Ideas.
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 09302025 | HLNE | Hamilton Lane | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -12.4% | -12.4% | -12.7% |
| 09302025 | CNS | Cohen & Steers | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 6.1% | 6.1% | -1.6% |
| 09262025 | JKHY | Jack Henry & Associates | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 2.4% | 2.4% | -2.1% |
| 09192025 | FDS | FactSet Research Systems | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | -0.9% | -0.9% | -4.9% |
| 09052025 | IBKR | Interactive Brokers | Quality | Q | Momentum | UpsideQuality Stocks with Momentum and UpsideBuying quality stocks with strong momentum but still having room to run | 10.1% | 10.1% | 0.0% |
| 12312022 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 14.8% | 26.3% | -0.2% |
| 06302022 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 6.3% | 21.9% | -9.6% |
| 11302021 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 9.9% | 13.1% | -7.8% |
| 10312020 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 28.9% | 17.2% | 0.0% |
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 09302025 | HLNE | Hamilton Lane | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -12.4% | -12.4% | -12.7% |
| 09302025 | CNS | Cohen & Steers | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 6.1% | 6.1% | -1.6% |
| 09262025 | JKHY | Jack Henry & Associates | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 2.4% | 2.4% | -2.1% |
| 09192025 | FDS | FactSet Research Systems | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | -0.9% | -0.9% | -4.9% |
| 09052025 | IBKR | Interactive Brokers | Quality | Q | Momentum | UpsideQuality Stocks with Momentum and UpsideBuying quality stocks with strong momentum but still having room to run | 10.1% | 10.1% | 0.0% |
| 12312022 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 14.8% | 26.3% | -0.2% |
| 06302022 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 6.3% | 21.9% | -9.6% |
| 11302021 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 9.9% | 13.1% | -7.8% |
| 10312020 | V | Visa | Monopoly | MY | Getting CheaperMonopoly-Like with P/S DeclineLarge cap with monopoly-like margins or cash flow generation and getting cheaper based on P/S multiple | 28.9% | 17.2% | 0.0% |
Research & Analysis
Invest in Strategies
Wealth Management
Peer Comparisons for Visa
Financials
| Median | |
|---|---|
| Name | |
| Mkt Price | 341.89 |
| Mkt Cap | 239.9 |
| Rev LTM | 38,893 |
| Op Inc LTM | 16,870 |
| FCF LTM | 18,511 |
| FCF 3Y Avg | 16,904 |
| CFO LTM | 19,816 |
| CFO 3Y Avg | 18,801 |
Growth & Margins
| Median | |
|---|---|
| Name | |
| Rev Chg LTM | 9.1% |
| Rev Chg 3Y Avg | 11.5% |
| Rev Chg Q | 10.8% |
| QoQ Delta Rev Chg LTM | 2.6% |
| Op Mgn LTM | 58.0% |
| Op Mgn 3Y Avg | 58.0% |
| QoQ Delta Op Mgn LTM | 0.1% |
| CFO/Rev LTM | 49.9% |
| CFO/Rev 3Y Avg | 49.5% |
| FCF/Rev LTM | 46.6% |
| FCF/Rev 3Y Avg | 45.1% |
Valuation
| Median | |
|---|---|
| Name | |
| Mkt Cap | 239.9 |
| P/S | 5.6 |
| P/EBIT | 25.3 |
| P/E | 28.0 |
| P/CFO | 23.1 |
| Total Yield | 4.4% |
| Dividend Yield | 0.6% |
| FCF Yield 3Y Avg | 4.1% |
| D/E | 0.1 |
| Net D/E | 0.0 |
Returns
| Median | |
|---|---|
| Name | |
| 1M Rtn | -3.3% |
| 3M Rtn | -1.9% |
| 6M Rtn | 8.7% |
| 12M Rtn | 18.5% |
| 3Y Rtn | 91.7% |
| 1M Excs Rtn | -3.8% |
| 3M Excs Rtn | -7.5% |
| 6M Excs Rtn | -17.4% |
| 12M Excs Rtn | 8.7% |
| 3Y Excs Rtn | 15.2% |
Comparison Analyses
Returns Analyses
Earnings Returns History
Expand for More| Forward Returns | |||
|---|---|---|---|
| Earnings Date | 1D Returns | 5D Returns | 21D Returns |
| 7/29/2025 | -0.1% | -3.8% | -0.1% |
| 4/29/2025 | 1.2% | 1.8% | 6.3% |
| 1/30/2025 | -0.4% | 1.3% | 5.6% |
| 10/29/2024 | 2.9% | 4.0% | 11.9% |
| 7/23/2024 | -4.0% | -0.6% | 1.5% |
| 4/23/2024 | 0.3% | -2.0% | 0.7% |
| 1/25/2024 | -1.7% | 1.6% | 4.4% |
| 10/24/2023 | 0.9% | 0.2% | 8.4% |
| ... | |||
| SUMMARY STATS | |||
| # Positive | 12 | 15 | 16 |
| # Negative | 12 | 9 | 8 |
| Median Positive | 1.9% | 2.2% | 6.0% |
| Median Negative | -1.7% | -2.5% | -2.8% |
| Max Positive | 10.6% | 12.3% | 16.8% |
| Max Negative | -6.9% | -9.8% | -12.2% |
Insider Activity
Expand for More| Owner | Title | Filing Date | Action | Price | Shares | TransactedValue | Value ofHeld Shares | Form | |
|---|---|---|---|---|---|---|---|---|---|
| 0 | ANDRESKI PETER M | GBL CORP CONTROLLER, CAO | 2072025 | Sell | 349.62 | 2,332 | 815,314 | 1,569,095 | Form |
| 1 | Taneja Rajat | PRESIDENT, TECHNOLOGY | 12132024 | Sell | 314.46 | 7,094 | 2,230,781 | 81,869,399 | Form |
| 2 | Fabara Paul D | CHIEF RISK & CLIENT SVCS OFC | 11222024 | Sell | 307.97 | 2,171 | 668,603 | 5,510,815 | Form |
External Quote Links
| Y Finance | Barrons |
| TradingView | Morningstar |
| SeekingAlpha | ValueLine |
| Motley Fool | Robinhood |
| CNBC | Etrade |
| MarketWatch | Unusual Whales |
| YCharts | Perplexity Finance |
| FinViz |