Brunswick (BC)
Market Price (11/7/2025): $66.33 | Market Cap: $4.4 BilSector: Consumer Discretionary | Industry: Leisure Products
Brunswick (BC)
Market Price (11/7/2025): $66.33Market Cap: $4.4 BilSector: Consumer DiscretionaryIndustry: Leisure Products
Investment Highlights
Why It Matters
Which of these 2 stories sounds closer for this stock?
1. Generates cash flow
The stock generated 4% or more of the share price (called cash flow yield), and shows moderate 10-15% or more growth.
2. Riding a trend
Think Tesla during the pandemic of 2020 when EVs were riding a cultural high, or Nvidia in the current AI boom, or even Figma. These companies don’t have enough yield, or, enough growth, or both - however - they are riding a trend. They have momentum. These can be more volatile - they don’t have the floor of strong cash flow
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 14%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 11% | Weak multi-year price returns2Y Excs Rtn is -61%, 3Y Excs Rtn is -78% | Weak revenue growthRev Chg LTMRevenue Change % Last Twelve Months (LTM) is -4.8%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -7.7% |
| Attractive yieldDividend Yield is 2.6%, FCF Yield is 14% | Yield minus risk free rate is negativeERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -7.0% | |
| Low stock price volatilityVol 12M is 45% |
| Attractive cash flow generationCFO/Rev LTMCash Flow from Operations / Revenue (Sales), Last Twelve Months (LTM) is 14%, FCF/Rev LTMFree Cash Flow / Revenue (Sales), Last Twelve Months (LTM) is 11% |
| Attractive yieldDividend Yield is 2.6%, FCF Yield is 14% |
| Low stock price volatilityVol 12M is 45% |
| Weak multi-year price returns2Y Excs Rtn is -61%, 3Y Excs Rtn is -78% |
| Weak revenue growthRev Chg LTMRevenue Change % Last Twelve Months (LTM) is -4.8%, Rev Chg 3Y AvgRevenue Change % averaged over trailing 3 years is -7.7% |
| Yield minus risk free rate is negativeERPEquity Risk Premium (ERP) = Total Yield - Risk Free Rate, Reflects the premium above risk free assets offered by the investment. is -7.0% |
Market Valuation & Key Metrics
BC Stock
Return vs. Risk
Price Returns Compared
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Total [1] | |
|---|---|---|---|---|---|---|---|
| Returns | |||||||
| BC Return | 29% | 34% | -27% | 37% | -32% | 3% | 21% |
| Peers Return | 22% | 43% | -19% | 15% | 18% | 32% | 154% |
| S&P 500 Return | 16% | 27% | -19% | 24% | 23% | 14% | 108% |
Monthly Win Rates [3] | |||||||
| BC Win Rate | 67% | 58% | 33% | 50% | 50% | 60% | |
| Peers Win Rate | 55% | 63% | 40% | 58% | 53% | 68% | |
| S&P 500 Win Rate | 58% | 75% | 42% | 67% | 75% | 70% | |
Max Drawdowns [4] | |||||||
| BC Max Drawdown | -55% | 0% | -37% | -5% | -32% | -35% | |
| Peers Max Drawdown | -44% | -8% | -36% | -12% | -14% | -20% | |
| S&P 500 Max Drawdown | -31% | -1% | -25% | -1% | -2% | -15% | |
[1] Cumulative total returns since the beginning of 2020
[2] Peers: RBC, AYI, LFUS, BDC, VICR. See BC Returns vs. Peers.
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year
[5] 2025 data is for the year up to 11/6/2025 (YTD)
How Low Can It Go
| Event | BC | S&P 500 |
|---|---|---|
| 2022 Inflation Shock | ||
| % Loss | -45.8% | -25.4% |
| % Gain to Breakeven | 84.5% | 34.1% |
| Time to Breakeven | Not Fully Recovered days | 464 days |
| 2020 Covid Pandemic | ||
| % Loss | -59.4% | -33.9% |
| % Gain to Breakeven | 146.2% | 51.3% |
| Time to Breakeven | 94 days | 148 days |
| 2018 Correction | ||
| % Loss | -40.1% | -19.8% |
| % Gain to Breakeven | 66.9% | 24.7% |
| Time to Breakeven | 423 days | 120 days |
| 2008 Global Financial Crisis | ||
| % Loss | -94.2% | -56.8% |
| % Gain to Breakeven | 1631.3% | 131.3% |
| Time to Breakeven | 1515 days | 1480 days |
Compare to RBC, AYI, LFUS, BDC, VICR
In The Past
Brunswick's stock fell -45.8% during the 2022 Inflation Shock from a high on 5/7/2021. A -45.8% loss requires a 84.5% gain to breakeven.
Preserve Wealth
Limiting losses and compounding gains is essential to preserving wealth over time.
Asset Allocation
Actively managed asset allocation strategies protect wealth. Learn more.
Latest Trefis Analyses
| Title | |
|---|---|
| ARTICLES |
Trade Ideas
Select past ideas related to BC. For more, see Trefis Trade Ideas.
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 10312025 | LRN | Stride | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 3.8% | 3.8% | 0.0% |
| 10312025 | DECK | Deckers Outdoor | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | -2.1% | -2.1% | -2.4% |
| 10312025 | ATGE | Adtalem Global Education | Quality | Q | Momentum | UpsideQuality Stocks with Momentum and UpsideBuying quality stocks with strong momentum but still having room to run | -2.9% | -2.9% | -5.9% |
| 10242025 | GNTX | Gentex | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -2.5% | -2.5% | -2.5% |
| 10172025 | LNW | Light & Wonder | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 4.7% | 4.7% | -6.2% |
| 04302022 | BC | Brunswick | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | -3.8% | 14.3% | -16.5% |
| Date | Ticker | Company | Category | Trade Strategy | 6M Fwd Rtn | 12M Fwd Rtn | 12M Max DD |
|---|---|---|---|---|---|---|---|
| 10312025 | LRN | Stride | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | 3.8% | 3.8% | 0.0% |
| 10312025 | DECK | Deckers Outdoor | Dip Buy | DB | CFO/Rev | Low D/EDip Buy with High Cash Flow MarginsBuying dips for companies with significant cash flows from operations and reasonable debt / market cap | -2.1% | -2.1% | -2.4% |
| 10312025 | ATGE | Adtalem Global Education | Quality | Q | Momentum | UpsideQuality Stocks with Momentum and UpsideBuying quality stocks with strong momentum but still having room to run | -2.9% | -2.9% | -5.9% |
| 10242025 | GNTX | Gentex | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | -2.5% | -2.5% | -2.5% |
| 10172025 | LNW | Light & Wonder | Dip Buy | DB | FCFY OPMDip Buy with High FCF Yield and High MarginBuying dips for companies with high FCF yield and meaningfully high operating margin | 4.7% | 4.7% | -6.2% |
| 04302022 | BC | Brunswick | Dip Buy | DB | P/E OPMDip Buy with Low PE and High MarginBuying dips for companies with tame PE and meaningfully high operating margin | -3.8% | 14.3% | -16.5% |
Research & Analysis
Invest in Strategies
Wealth Management
Peer Comparisons for Brunswick
Financials
| Median | |
|---|---|
| Name | |
| Mkt Price | 180.53 |
| Mkt Cap | 5.4 |
| Rev LTM | 2,491 |
| Op Inc LTM | 310 |
| FCF LTM | 343 |
| FCF 3Y Avg | 294 |
| CFO LTM | 412 |
| CFO 3Y Avg | 383 |
Growth & Margins
| Median | |
|---|---|
| Name | |
| Rev Chg LTM | 10.7% |
| Rev Chg 3Y Avg | 2.4% |
| Rev Chg Q | 12.3% |
| QoQ Delta Rev Chg LTM | 3.0% |
| Op Mgn LTM | 13.8% |
| Op Mgn 3Y Avg | 12.5% |
| QoQ Delta Op Mgn LTM | -0.1% |
| CFO/Rev LTM | 16.9% |
| CFO/Rev 3Y Avg | 16.2% |
| FCF/Rev LTM | 14.3% |
| FCF/Rev 3Y Avg | 13.2% |
Valuation
| Median | |
|---|---|
| Name | |
| Mkt Cap | 5.4 |
| P/S | 2.6 |
| P/EBIT | 23.4 |
| P/E | 38.1 |
| P/CFO | 15.7 |
| Total Yield | 2.6% |
| Dividend Yield | 0.1% |
| FCF Yield 3Y Avg | 5.1% |
| D/E | 0.1 |
| Net D/E | 0.1 |
Returns
| Median | |
|---|---|
| Name | |
| 1M Rtn | 3.8% |
| 3M Rtn | 10.5% |
| 6M Rtn | 30.4% |
| 12M Rtn | 2.8% |
| 3Y Rtn | 67.0% |
| 1M Excs Rtn | 3.9% |
| 3M Excs Rtn | 6.6% |
| 6M Excs Rtn | 11.8% |
| 12M Excs Rtn | -7.5% |
| 3Y Excs Rtn | -2.8% |
Returns Analyses
Earnings Returns History
Expand for More| Forward Returns | |||
|---|---|---|---|
| Earnings Date | 1D Returns | 5D Returns | 21D Returns |
| 10/23/2025 | 8.6% | 5.1% | |
| 7/24/2025 | -8.2% | -8.5% | -4.1% |
| 4/24/2025 | 5.7% | 1.7% | 14.2% |
| 1/30/2025 | 1.3% | -2.3% | -10.1% |
| 10/24/2024 | 3.8% | 6.0% | 5.9% |
| 7/25/2024 | 7.5% | 10.8% | 4.5% |
| 4/25/2024 | -7.1% | -6.7% | -7.6% |
| 2/1/2024 | 4.7% | 3.5% | 9.4% |
| ... | |||
| SUMMARY STATS | |||
| # Positive | 15 | 16 | 14 |
| # Negative | 8 | 7 | 9 |
| Median Positive | 3.6% | 5.5% | 7.7% |
| Median Negative | -3.3% | -6.4% | -5.8% |
| Max Positive | 8.6% | 11.4% | 18.7% |
| Max Negative | -8.2% | -8.5% | -15.0% |
SEC Filings
Expand for More| Report Date | Filing Date | Filing |
|---|---|---|
| 9302025 | 10302025 | 10-Q 9/27/2025 |
| 6302025 | 7302025 | 10-Q 6/28/2025 |
| 3312025 | 4302025 | 10-Q 3/29/2025 |
| 12312024 | 2142025 | 10-K 12/31/2024 |
| 9302024 | 10302024 | 10-Q 9/28/2024 |
| 6302024 | 8012024 | 10-Q 6/29/2024 |
| 3312024 | 5022024 | 10-Q 3/30/2024 |
| 12312023 | 2162024 | 10-K 12/31/2023 |
| 9302023 | 11012023 | 10-Q 9/30/2023 |
| 6302023 | 8032023 | 10-Q 7/1/2023 |
| 3312023 | 5042023 | 10-Q 4/1/2023 |
| 12312022 | 2162023 | 10-K 12/31/2022 |
| 9302022 | 11012022 | 10-Q 10/1/2022 |
| 6302022 | 8022022 | 10-Q 7/2/2022 |
| 3312022 | 5102022 | 10-Q 4/2/2022 |
| 12312021 | 2162022 | 10-K 12/31/2021 |
Insider Activity
Expand for More| Owner | Title | Filing Date | Action | Price | Shares | TransactedValue | Value ofHeld Shares | Form | |
|---|---|---|---|---|---|---|---|---|---|
| 0 | Dekker Christopher F | E.V.P. GEN COUNSEL & SECRETARY | 6112025 | Sell | 58.47 | 2,092 | 122,319 | 2,599,927 | Form |
| 1 | ALTMAN RANDALL S | SVP and Controller | 2272025 | Sell | 63.21 | 3,417 | 215,989 | 1,686,632 | Form |
| 2 | Preisser Brenna | E.V.P. & President Boat Group | 2202025 | Sell | 64.88 | 1,600 | 103,808 | 4,260,151 | Form |
| 3 | Fils-Aime Reginald | 12052024 | Buy | 79.01 | 225 | 17,777 | 576,299 | Form | |
| 4 | Dekker Christopher F | E.V.P. GEN COUNSEL & SECRETARY | 11122024 | Sell | 83.71 | 2,000 | 167,420 | 3,323,036 | Form |
External Quote Links
| Y Finance | Barrons |
| TradingView | Morningstar |
| SeekingAlpha | ValueLine |
| Motley Fool | Robinhood |
| CNBC | Etrade |
| MarketWatch | Unusual Whales |
| YCharts | Perplexity Finance |
| FinViz |