Company Of The Day: Samsung Electronics
What?
Samsung Electronics (LSE:SMSN) continued to lead the global smartphone market, with a 19% market share in Q2 2021, per research firm Canalys. Year-over-year unit shipments rose by 15%. However, China’s Xiaomi is closing in on Samsung, with a 17% share. Xiaomi grew shipments by 85% year-over-year.
Why?
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Sales of Samsung’s flagship Galaxy S21 handset have been better than expected, and the company is also gaining some traction in the mid-range of the market, with a slew of new devices such as Galaxy A and Galaxy M series.
So What?
Although Samsung’s brand image is tied to its smartphones in a big way, the company’s surging semiconductor business is actually emerging as a bigger driver of the company’s profitability and stock price.
See Our Complete Analysis For Samsung
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