Company Of The Day: Microsoft

What?

Microsoft (NASDAQ:MSFT) recently indicated that it acquired Xandr, AT&T’s advanced advertising platform, for an undisclosed sum.

So What?

Microsoft wants to double down on the digital advertising business. With this deal, Microsoft is looking to combine its technology and global-advertising customer base with Xandr’s large-scale, data-driven platforms. During the most recent quarter, Microsoft posted search and news advertising revenue of around $1.9 billion, up 37% year-over-year.

See Our Complete Analysis For Microsoft

What if you’re looking for a more balanced portfolio instead? Here’s a high-quality portfolio that’s beaten the market consistently since the end of 2016.