Company Of The Day: Microsoft

-0.42%
Downside
421
Market
419
Trefis
MSFT: Microsoft logo
MSFT
Microsoft

What?

Microsoft (NASDAQ:MSFT) recently indicated that it acquired Xandr, AT&T’s advanced advertising platform, for an undisclosed sum.

So What?

Relevant Articles
  1. Up Nearly 70% Since The Beginning Of 2023, Where Is Microsoft Stock Headed?
  2. Up 63% Since The Beginning Of 2023, How Will Microsoft Stock Trend After Q2 Earnings?
  3. Microsoft Stock Is Up 45% YTD And Outperformed The Consensus In Q1
  4. Microsoft Stock Outperformed The Expectations In Q4
  5. Microsoft Stock Is Fairly Priced At The Current Levels
  6. What To Expect From Microsoft Stock In Q3?

Microsoft wants to double down on the digital advertising business. With this deal, Microsoft is looking to combine its technology and global-advertising customer base with Xandr’s large-scale, data-driven platforms. During the most recent quarter, Microsoft posted search and news advertising revenue of around $1.9 billion, up 37% year-over-year.

See Our Complete Analysis For Microsoft

What if you’re looking for a more balanced portfolio instead? Here’s a high-quality portfolio that’s beaten the market consistently since the end of 2016.

Invest with Trefis Market Beating Portfolios
See all Trefis Price Estimates