What Is The State Of The Vapor Market In The U.S.?

by Trefis Team
+10.01%
Upside
44.63
Market
49.10
Trefis
MO
Altria Group, Inc.
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However, according to Wells Fargo estimates, vapor consumption could surpass traditional combustible cigarettes in ten years, with vapor industry margins approaching combustible cigarette margins of ~39% by 2018. The 2015-2025 CAGR in the industry is expected to be 22.5%, reaching $20.17B by 2025.

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Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Altria.
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