Ollie’s Bargain Outlet vs Amazon.com: Which Is the Stronger Buy Today?

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Amazon.com fell -11% during the past Week. You may be tempted to buy more, or may want to reduce your exposure. But there is an entirely different perspective you might be missing. Is there a better alternative? Turns out, its peer Ollie’s Bargain Outlet gives you more. Ollie’s Bargain Outlet (OLLI) stock offers superior revenue growth across key periods, better profitability, and relatively lower valuation vs Amazon.com (AMZN) stock, suggesting you may be better off investing in OLLI

  • OLLI’s quarterly revenue growth was 17.5%, vs. AMZN’s 13.3%.
  • In addition, its Last 3-Year Average revenue growth came in at 11.9%, ahead of AMZN’s 11.3%.
  • OLLI’s 3-year average margin is stronger: 10.7% vs. AMZN’s 7.9%.

These differences become even clearer when you look at the financials side by side. The table highlights how AMZN’s fundamentals stack up against those of OLLI on growth, margins, momentum, and valuation multiples.

Valuation & Performance Overview

  AMZN OLLI Preferred
     
Valuation      
P/EBIT Ratio 31.1 28.1 OLLI
     
Revenue Growth      
Last Quarter 13.3% 17.5% OLLI
Last 12 Months 10.9% 10.1% AMZN
Last 3 Year Average 11.3% 11.9% OLLI
     
Operating Margins      
Last 12 Months 11.4% 10.9% AMZN
Last 3 Year Average 7.9% 10.7% OLLI
     
Momentum      
Last 3 Year Return 136.4% 117.2% AMZN

Note: For “Last 3 Year Return” metric, preferred stock is one with higher returns unless the returns are too high (>300%) which creates risk of sell off.
See more revenue details: AMZN Revenue Comparison | OLLI Revenue Comparison
See more margin details: AMZN Operating Income Comparison | OLLI Operating Income Comparison

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See detailed fundamentals on Buy or Sell OLLI Stock and Buy or Sell AMZN Stock. Below we compare market return and related metrics across years.

Historical Market Performance

  2020 2021 2022 2023 2024 2025 Total [1] Avg Best
Returns
AMZN Return 76% 2% -50% 81% 44% 1% 141% <===
OLLI Return 25% -37% -8% 62% 45% 11% 86%  
S&P 500 Return 16% 27% -19% 24% 23% 13% 105%  
Monthly Win Rates [3]
AMZN Win Rate 67% 50% 25% 83% 75% 50%   58%  
OLLI Win Rate 42% 42% 42% 83% 50% 60%   53%  
S&P 500 Win Rate 58% 75% 42% 67% 75% 70%   64% <===
Max Drawdowns [4]
AMZN Max Drawdown -9% -9% -51% -1% -5% -24%   -17%  
OLLI Max Drawdown -48% -43% -26% -0% -10% -12%   -23%  
S&P 500 Max Drawdown -31% -1% -25% -1% -2% -15%   -12% <===

[1] Cumulative total returns since the beginning of 2020
[2] 2025 data is for the year up to 11/18/2025 (YTD)
[3] Win Rate = % of calendar months in which monthly returns were positive
[4] Max drawdown represents maximum peak-to-trough decline within a year

No matter how good the numbers, stock investment is never a smooth ride. There is a risk you must factor in. Read OLLI Dip Buyer Analyses and AMZN Dip Buyer Analyses to see how these stocks have fallen and recovered in the past.

Still not sure about AMZN or OLLI? Consider portfolio approach.

Why Stock Pickers Win More With Multi Asset Portfolios

Individual stocks can soar or tank but multi asset exposure steadies the ride. A spread out portfolio captures upside while limiting the damage from any one market.

The asset allocation framework of Trefis’ Boston-based, wealth management partner yielded positive returns during the 2008-09 period when the S&P lost more than 40%. Our partner’ strategy now includes Trefis High Quality Portfolio, which has a track record of comfortably outperforming its benchmark that includes all 3 – the S&P 500, S&P mid-cap, and Russell 2000 indices