What To Expect From Twitter’s Q1 Results

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Twitter (NYSE:TWTR) is scheduled to report its Q1 2016 earnings on Tuesday, April 26. Twitter’s struggle to grow its active user base was the primary investor concern through 2015, and that is unlikely to change this year. In the previous quarter, Twitter’s average Monthly Active Users (excluding SMS Fast Followers) declined by 2 million to 305 million. To ward off investor fears of a declining user base, management stated that Monthly Active Users (MAUs) had reached 307 million by the end of January 2016, showing positive active user growth. We believe that the user base is likely to have marginally improved in February and March as well.

twtr-22In Q4 2015, Twitter’s overall revenues rose by 48% y-o-y to $711 million. Advertising revenue increased by 48% y-o-y over $640 million. This was primarily driven by a 153% y-o-y increase in the number of ad engagements due to growth in auto-play video ads. Going forward, we believe growth in overall ad engagement will continue to drive the company’s advertising business, as there is still significant potential to increase ad load levels on the micro-blogging platform.

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Have more questions about Twitter? See the links below.

Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Twitter

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