What Drove TripAdvisor’s Revenue And EBITDA Growth Over The Last Five Years?

-8.18%
Downside
27.82
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25.54
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Tripadvisor

Expedia completed TripAdvisor’s spin-off in December 2011, after which TripAdvisor’s common stock started trading independently on the NASDAQ. TripAdvisor’s top line has been growing steadily ever since, though its EBITDA margin remained dampened on account of the company’s numerous investments and the development of its own booking platform, Instant Booking. Currently, Instant Booking is being deemed as the biggest future driver for TripAdvisor’s growth on account of its popularity with hotel chains, and also with the world’s largest OTA, Priceline. TripAdvisor also gained prominent positions in online restaurant booking and the tours and activities sectors with its numerous acquisitions. Over the years since 2011, the user contribution on TripAdvisor  has increased from 30 contributions per minute to over 200 per minute. There were 82 million contributions added on TripAdvisor in 2015 alone, making the website’s reviews expand to 320 million in total, spanning across 6.2 million businesses around the world.

EBITDAREV2015

 

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Have more questions about TripAdvisor? See the links below.

Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for TripAdvisor

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