AT&T earnings expectations were so low that earnings announced on Thursday beat expectations despite profits declining 15%. AT&T’s Mobile Market Share received a quarter of a percent market share boost based on approximately 0.84 million new AT&T iPhone subscribers added in the past quarter. However, Mobile Plans & Phones Gross Profit Margin has been negatively impacted by the sizable subsidies that AT&T provides for each iPhone sold.
Within AT&T’s content on our platform you can see how AT&T’s stock price will be impacted by 1) AT&T’s Mobile Market Share, and 2) Mobile Plans & Phones Gross Profit Margin, both influenced by ongoing iPhone related trends.
