About 90% of the value of New York Times comes from three sources:
1 – Print advertising in New York Times (NYT) and International Herald Tribune (IHT) newspapers
2 – Circulation fees associated with selling NYT and IHT newspapers
3 – Online advertising at nytimes.com
We estimate that print advertising is the most valuable business constituting about 34% of the company’s value. Which business do you think is the second most valuable?
Make a selection above to see the answer.