Submitted by Daniel Tarockoff as part of our contributors program.
Just a day after IZEA Inc. (OTC:IZEA) announced their partnership with Lenovo (HKG:0992) (OTC:LNVGY), the world leader in social media sponsorships tacked a face to their revolutionary Staree (www.staree.com) platform. On June 14th, Mario Lopez joined “existing celebrity ambassadors Kendall Schmidt and Logan Henderson in contributing exclusive photos, videos, and updates to the platform in addition to endorsing Staree in various marketing and public relations efforts.”
Since its debut last month, Staree has offered users the ability to post photos or videos from their mobile phone or desktop, and share them with their friends through Facebook (NASDAQ:FB) and Twitter. The unique aspect to Staree is that users can actually make money from display advertisement and product placement within their content.
Lopez’s addition to the Staree team was a big announcement for the company, and has greatly contributed to the hype behind the platform. Lopez’s profile can be found at http://www.staree.com/mariolopez.
Following IZEA’s revealing of Mario Lopez as Staree’s celebrity ambassador, the company announced that the platform has garnered over 1 million visits since its public launch one month ago. With traffic pouring in from over 170 different countries, IZEA has experienced the biggest platform launch in the company’s history.
With its international debut behind it, Staree plans to continue to develop and transform the way we market with social media. As a core component of IZEA’s mobile sponsorship strategy, the company has seen a majority of traffic coming in through Apple (NASDAQ:AAPL) devices, most prominently the iPhone. The company has developed a mobile webpage to accommodate its large mobile following.
Although overwhelmed by the initial amount of interest, IZEA is doing its best to tend to customer needs. Currently, users must apply and undergo a qualification process before being accepted to the platform. Staree accounts are currently available to a limited number of users, so the company is targeting users with a strong influence in the social media realm. Eventually, the platform will be available to the entire public. Until then, individuals can apply to the Staree platform on the website at www.staree.com.
