How Ford’s Poor Russia Performance Is Obscuring Gains Made In Rest of Europe

+22.01%
Upside
12.14
Market
14.82
Trefis
F: Ford Motor logo
F
Ford Motor

Ford’s unit sales in Europe have been rising faster than industry wide sales. However, Ford’s sales in Russia have been falling faster than industry wide sales offsetting the impact of the U.S. auto maker’s gains in the region.

ford russia

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1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com

2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Ford Motor

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