Will The Americas Continue To The Dominant Source Of Revenue For Adobe In 2016?

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Adobe (NASDAQ:ADBE) derives a growing majority of its revenues from the Americas. The primary reason for this increase has been the growth in Digital Media and Digital Marketing revenue in the Americas. While Americas revenues have been increasing, revenues from Europe Middle East Africa (EMEA) and Asian pacific countries (APAC) have been more or less constant. Based on the H1-2016 results, we believe that this trend will continue in 2016 as well on the back of strong adoption of digital marketing tools in the U.S. Additionally, as more users in the Americas are leverage Adobe  technology to produce their work, this region will continue to from a significant portion of Adobe’s revenues. Our estimated geographic break up for Adobe’s revenues in 2016 appear below, along with data for the prior three years:

ADOBE Geographic

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Notes:

1) The purpose of these analyses is to help readers focus on a few important things. We hope such lean communication sparks thinking, and encourages readers to comment and ask questions on the comment section, or email content@trefis.com
2) Figures mentioned are approximate values to help our readers remember the key concepts more intuitively. For precise figures, please refer to our complete analysis for Adobe