With the Trefis publication tool, easily create rich, data-driven posts that will publish everywhere with a click.
Trefis has thousands of charts that you can easily search to find what you're looking for. You can search for keywords related to topics, like 'advertising', to see what Trefis has available.
With a single click submit your analysis to Trefis for syndication. If approved, your analysis could be seen by millions across the internet.
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Trefis seamlessly integrates with Facebook, LinkedIn, and Twitter. Connect your accounts and click on a network to cc your connections when you post.
Full attribution on articles. Build a following. Build a profile that highlights your experience and firm. Trefis will promote you across the site. Link out to your site. In addition Trefis will promote your Twitter profile to the growing Trefis community.
With a single click submit your analysis to Trefis for syndication. If approved, your analysis could be seen by millions across the internet.
With a single click submit your analysis to Trefis for syndication. If approved, your analysis could be seen by millions across the internet.
Investors have a tough time connecting news and events to predicting a company's future performance. Written analysis helps readers understand and connect the dots. By including data, in the form of charts and tables or simply supporting data points, your written analysis becomes more interesting. Data also lends credibility to the points you are making. An interesting chart can help readers visually gauge the impact of a particular analysis, making it easier to link qualitative information with a company's future performance.
Trefis is focused on helping readers understand what's driving a company. This is key to understanding where a company is heading. Instead of focusing on opinion or news, in and of itself, focus on how news or your perspective are going to impact future performance of a company.
While background is important, most readers are focused on current events and information. Timely content is more engaging content.
Good analysis is a summation of data and facts with a good dose of intelligence applied to connect the dots. Wherever possible, use data and external reference points to support your analysis. Include links to source materials and cite your references. It's common courtesy.
Having a point of view and a voice can make an analysis much more engaging to readers. On the other hand, analysis is always better when it doesn't come off as a rant. Don't focus on your opinion. Keep a relatively professional voice. It's fine to have an opinion but the best analysis is, well, analytical. Be as objective as possible. Readers will respect you more for it.
Everyone is strapped for time. Be concise and readers will appreciate your not wasting their time. Also take the time to write properly. While the internet has loosened the strict mores on writing style, using improper grammar or lots of spelling errors actually undermines a reader's faith in the validity of your content. You'll find that conciseness and proper grammer tend to go hand in hand.