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	<title>Trefis Insights &#187; New York Times</title>
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		<title>NYT Frees Up Roughly $30 Million; Mobile Investments Ahead?</title>
		<link>http://www.trefis.com/articles/101697/nyt-frees-up-roughly-30-million-mobile-investments-ahead/2012-02-03</link>
		<comments>http://www.trefis.com/articles/101697/nyt-frees-up-roughly-30-million-mobile-investments-ahead/2012-02-03#comments</comments>
		<pubDate>Fri, 03 Feb 2012 15:30:48 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[Earnings]]></category>
		<category><![CDATA[Internet]]></category>
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		<category><![CDATA[Trupti Kamath]]></category>
		<category><![CDATA[Varun Sood]]></category>
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		<category><![CDATA[Fenway Sports Group]]></category>
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		<category><![CDATA[Nook]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=101697</guid>
		<description><![CDATA[While advertising revenue continued to decline for the New York Times (NYSE:NYT) in 2011, the company also announced the sale of its remaining shares in the Fenway Sports Group, amounting to around $30 million. The move  seems to be in line with the company&#8217;s strategy of selling off non-strategic assets, much like it did with the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Earnings: Expect More of the Same, Stock Full at $7.50</title>
		<link>http://www.trefis.com/articles/98556/nyt-earnings-expect-more-of-the-same-stock-full-at-7-50/2012-01-26</link>
		<comments>http://www.trefis.com/articles/98556/nyt-earnings-expect-more-of-the-same-stock-full-at-7-50/2012-01-26#comments</comments>
		<pubDate>Thu, 26 Jan 2012 15:50:07 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[3]]></category>
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		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
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		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Halifax Media Holdings]]></category>
		<category><![CDATA[new-york-times]]></category>
		<category><![CDATA[Print Advertising]]></category>
		<category><![CDATA[Regional Media Group]]></category>
		<category><![CDATA[Revenue]]></category>
		<category><![CDATA[Subscription business model]]></category>
		<category><![CDATA[Trefis]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=98556</guid>
		<description><![CDATA[New York Times (NYSE:NYT) looks on track to achieve around 500,000 digital subscriptions for 2011, which stood at around 324,000 by Q3 2011. However, the company&#8217;s foray into increasing digital content will be anything but easy in 2012. For starters, Facebook is expected to intensify its display advertising as its IPO draws close. See our [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/98556/nyt-earnings-expect-more-of-the-same-stock-full-at-7-50/2012-01-26/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Still Worth $7.50, Despite Free Nooks Promotion</title>
		<link>http://www.trefis.com/articles/97476/nyt-still-worth-7-50-despite-hopes-that-free-nooks-lift-subscriptions/2012-01-11</link>
		<comments>http://www.trefis.com/articles/97476/nyt-still-worth-7-50-despite-hopes-that-free-nooks-lift-subscriptions/2012-01-11#comments</comments>
		<pubDate>Wed, 11 Jan 2012 17:52:52 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
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		<category><![CDATA[Quick Take]]></category>
		<category><![CDATA[Trammel Martin]]></category>
		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Amazon.com]]></category>
		<category><![CDATA[Barnes]]></category>
		<category><![CDATA[Barnes & Noble]]></category>
		<category><![CDATA[digital subscription]]></category>
		<category><![CDATA[Kindle Reader]]></category>
		<category><![CDATA[new-york-times]]></category>
		<category><![CDATA[Noble]]></category>
		<category><![CDATA[Nook]]></category>
		<category><![CDATA[NYTimes.com]]></category>
		<category><![CDATA[Tablet]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=97476</guid>
		<description><![CDATA[New York Times (NYSE:NYT) and book retailers Barnes &#38; Noble have struck a unique agreement &#8211; subscribe to NYT and get the Nook devices for free or at a discount. NYT has been pushing its digital content aggressively, especially as the media giant is cleaning up its non-strategic assets like local newspapers. While the Nook [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Ready to Throw in the Towel on Local Newspapers</title>
		<link>http://www.trefis.com/articles/93655/nyt-ready-to-throw-in-the-towel-on-local-newspapers/2011-12-22</link>
		<comments>http://www.trefis.com/articles/93655/nyt-ready-to-throw-in-the-towel-on-local-newspapers/2011-12-22#comments</comments>
		<pubDate>Thu, 22 Dec 2011 21:22:56 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Trammel Martin]]></category>
		<category><![CDATA[Trupti Kamath]]></category>
		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[About Group]]></category>
		<category><![CDATA[Circulation]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google+]]></category>
		<category><![CDATA[Janet Robinson]]></category>
		<category><![CDATA[new-york-times]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[paywall]]></category>
		<category><![CDATA[Regional Media Group]]></category>
		<category><![CDATA[Trefis]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=93655</guid>
		<description><![CDATA[As Google (NASDAQ:GOOG) and Facebook continue to provide stiff competition in the online advertising space, New York Times (NYSE:NYT) is considering to let go of its Regional Media group. The division stands out as a relatively weaker link for the company, especially since these local newspapers have seen the maximum drop in advertising revenue compared [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/93655/nyt-ready-to-throw-in-the-towel-on-local-newspapers/2011-12-22/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Gets More Social With New Comment System</title>
		<link>http://www.trefis.com/articles/90240/nyt-gets-more-social-with-new-comment-system/2011-12-06</link>
		<comments>http://www.trefis.com/articles/90240/nyt-gets-more-social-with-new-comment-system/2011-12-06#comments</comments>
		<pubDate>Tue, 06 Dec 2011 18:25:52 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[3]]></category>
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		<category><![CDATA[Company Summaries]]></category>
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		<category><![CDATA[Trammel Martin]]></category>
		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[Comments]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Gawker]]></category>
		<category><![CDATA[Google+]]></category>
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		<category><![CDATA[Online Advertising]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=90240</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) made a big step forward last week to focus on the social element of NYTimes.com. The company unveiled a brand new commenting system last week, encouraging readers to post their takes on articles/blogs on the site. The question, however, is how well NYT would be able to monitor these comments. [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/90240/nyt-gets-more-social-with-new-comment-system/2011-12-06/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Moves Further Into Tablet Space With About.com</title>
		<link>http://www.trefis.com/articles/89016/nyt-moves-further-into-tablet-space-with-about-com/2011-12-01</link>
		<comments>http://www.trefis.com/articles/89016/nyt-moves-further-into-tablet-space-with-about-com/2011-12-01#comments</comments>
		<pubDate>Thu, 01 Dec 2011 16:15:43 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[Company Summaries]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Trammel Martin]]></category>
		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[About Group]]></category>
		<category><![CDATA[About.com]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Display advertising]]></category>
		<category><![CDATA[IPad]]></category>
		<category><![CDATA[new-york-times]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=89016</guid>
		<description><![CDATA[After launching its fashion app for iPad a couple of weeks ago, New York Times (NYSE:NYT) is now undertaking an effort to turnaround its lifestyle news site About.com, which saw a +20% decline in revenues for Q3 2011. NYT has recently started providing content from About.com on Flipboard, a social magazine dedicated to Apple&#8217;s (NASDAQ:AAPL) [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/89016/nyt-moves-further-into-tablet-space-with-about-com/2011-12-01/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Extends Mobile Reach Through iPad App for Fashion</title>
		<link>http://www.trefis.com/articles/85911/nyt-extends-mobile-reach-through-ipad-app-for-fashion/2011-11-24</link>
		<comments>http://www.trefis.com/articles/85911/nyt-extends-mobile-reach-through-ipad-app-for-fashion/2011-11-24#comments</comments>
		<pubDate>Thu, 24 Nov 2011 14:45:46 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[<10]]></category>
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		<category><![CDATA[AOL]]></category>
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		<category><![CDATA[International Herald Tribune]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=85911</guid>
		<description><![CDATA[As New York Times (NYSE:NYT) sees digital advertising declines in past quarters, the company is rolling out new initiatives in the mobile space to increase user traffic and engagement. The latest one is an iPad app called The Collection, which aggregates all fashion journalism from NYT&#8217;s extensive resources, including NYTimes.com and The International Herald Tribune [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/85911/nyt-extends-mobile-reach-through-ipad-app-for-fashion/2011-11-24/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Despite Lower Ad Revenue Guidance, NYT Should Benefit from its Paywall</title>
		<link>http://www.trefis.com/articles/76230/despite-lower-ad-revenue-guidance-nyt-should-benefit-from-its-paywall/2011-09-27</link>
		<comments>http://www.trefis.com/articles/76230/despite-lower-ad-revenue-guidance-nyt-should-benefit-from-its-paywall/2011-09-27#comments</comments>
		<pubDate>Tue, 27 Sep 2011 19:05:34 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[<10]]></category>
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		<category><![CDATA[Internet]]></category>
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		<category><![CDATA[Trammel Martin]]></category>
		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[digital subscription]]></category>
		<category><![CDATA[Display advertising]]></category>
		<category><![CDATA[Google+]]></category>
		<category><![CDATA[new-york-times]]></category>
		<category><![CDATA[NWS]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[paywall]]></category>
		<category><![CDATA[Subscription business model]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=76230</guid>
		<description><![CDATA[The New York Times Company (NYSE:NYT) needs to show robust growth in its digital subscriptions to reassure its investors. Since the company lowered its Q3-2011 guidance, its stock has slid from above $7 to below $6 in just under a week. The NYT competes with publications like the Wall Street Journal owned by embattled News Corp [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/76230/despite-lower-ad-revenue-guidance-nyt-should-benefit-from-its-paywall/2011-09-27/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Takes Bold Step to Drive Engagement with Beta620</title>
		<link>http://www.trefis.com/articles/69911/new-york-times-does-a-google-labs-deja-vu-with-beta620/2011-08-10</link>
		<comments>http://www.trefis.com/articles/69911/new-york-times-does-a-google-labs-deja-vu-with-beta620/2011-08-10#comments</comments>
		<pubDate>Wed, 10 Aug 2011 20:45:18 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[20-30]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Trammel Martin]]></category>
		<category><![CDATA[Varun Sood]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Beta620]]></category>
		<category><![CDATA[Google]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=69911</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) is seeking to increase user engagement through its recently launched Beta620, a public Beta site to showcase its experimental projects. The launch is intended to increase user feedback and community discussions, which can help NYT in designing better and user-friendly online content in the future. NYT competes with publications like the [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/69911/new-york-times-does-a-google-labs-deja-vu-with-beta620/2011-08-10/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Can Wobble to $9 on Digital Growth as About.com Suffers</title>
		<link>http://www.trefis.com/articles/68197/nyt-2/2011-07-28</link>
		<comments>http://www.trefis.com/articles/68197/nyt-2/2011-07-28#comments</comments>
		<pubDate>Thu, 28 Jul 2011 12:45:45 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
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		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Trammel Martin]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=68197</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) recently announced its Q2 results. Overall print advertising revenues continued to decline although this was partially offset by growth in digital advertising revenues. The NYTimes.com digital subscription growth was consistent with our forecasts reaching about 224,000 paid subscribers by the end of Q2. However, revenues from the About group fell [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>NYT Q2 Earnings Preview: What We&#8217;re Watching</title>
		<link>http://www.trefis.com/articles/66275/nyt/2011-07-18</link>
		<comments>http://www.trefis.com/articles/66275/nyt/2011-07-18#comments</comments>
		<pubDate>Mon, 18 Jul 2011 14:22:14 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
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		<category><![CDATA[Varun Sood]]></category>
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		<guid isPermaLink="false">http://www.trefis.com/articles/?p=66275</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) is expected to release its Q2 2011 earnings results on July 21, 2011. For this quarter, we focus our attention on the newly added digital subscription feature and its potential impact on NYT&#8217;s digital-based revenues. NYT competes with publications like News Corp’s (NASDAQ:NWS) The Wall Street Journal (WSJ) as well as Internet-based [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Google Algorithm Changes Affect NYT</title>
		<link>http://www.trefis.com/articles/55690/how-google-algorithm-changes-affect-nyt/2011-04-28</link>
		<comments>http://www.trefis.com/articles/55690/how-google-algorithm-changes-affect-nyt/2011-04-28#comments</comments>
		<pubDate>Thu, 28 Apr 2011 16:15:01 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[20-30]]></category>
		<category><![CDATA[3]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Ryan Crane]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=55690</guid>
		<description><![CDATA[During The New York Times Company&#8217;s (NYSE:NYT) Q1 2011 earnings conference call, management discussed the negative impact that the recent algorithm changes in Google (NASDAQ:GOOG) have had on NYT. Specifically, the company showed concern regarding the loss of traffic for its site About.com, a consumer-focused website that provides advice and information on topics ranging from cooking to construction. [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/55690/how-google-algorithm-changes-affect-nyt/2011-04-28/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>NYT Confident in its New Paywall</title>
		<link>http://www.trefis.com/articles/55557/nyt-confident-in-its-new-paywall/2011-04-27</link>
		<comments>http://www.trefis.com/articles/55557/nyt-confident-in-its-new-paywall/2011-04-27#comments</comments>
		<pubDate>Wed, 27 Apr 2011 14:45:59 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Ryan Crane]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=55557</guid>
		<description><![CDATA[The New York Times Company (NYSE:NYT) recently announced its Q1 2011 earnings and provided an initial glimpse into the results of its newly introduced paywall. The paywall was recently implemented to encourage &#8220;heavy users&#8221; to subscribe. New York Times competes with News Corp’s (NASDAQ:NWS) The Wall Street Journal (WSJ) as well as internet-based outlets like Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG) [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/55557/nyt-confident-in-its-new-paywall/2011-04-27/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NY Times Investors Pin Hopes on Digital Subscribers</title>
		<link>http://www.trefis.com/articles/55015/ny-times-investors-pin-hopes-on-digital-subscribers/2011-04-22</link>
		<comments>http://www.trefis.com/articles/55015/ny-times-investors-pin-hopes-on-digital-subscribers/2011-04-22#comments</comments>
		<pubDate>Fri, 22 Apr 2011 13:00:51 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Quick Take]]></category>
		<category><![CDATA[Trammel Martin]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=55015</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) reported disheartening numbers despite its recent attempts to clamp down on costs and launch its digital platform. Net revenues slumped to $567 million from $588 million last year and advertising revenue sagged to $299 million, or 4.4% year over year. The bright spot is that digital ad sales rose 4.5%. [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/55015/ny-times-investors-pin-hopes-on-digital-subscribers/2011-04-22/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>A Quantitative Look at NYT&#8217;s Digital Subscription Service</title>
		<link>http://www.trefis.com/articles/46958/a-quantitative-look-at-nyts-digital-subscription-service/2011-04-01</link>
		<comments>http://www.trefis.com/articles/46958/a-quantitative-look-at-nyts-digital-subscription-service/2011-04-01#comments</comments>
		<pubDate>Fri, 01 Apr 2011 14:30:32 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[20-30]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Ryan Crane]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=46958</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) recently unveiled its digital subscription service designed to charge a fee to “heavy users” of its online platform. A few days back, we took look at the qualitative impact on NYT from the new paywall (see Uncertain Impact from NYT’s New Digital Subscription Service). Here, we dive deeper into the quantitative [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/46958/a-quantitative-look-at-nyts-digital-subscription-service/2011-04-01/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT&#8217;s Paywall Introduction Could be AOL&#8217;s Gain</title>
		<link>http://www.trefis.com/articles/46970/nyts-paywall-introduction-could-be-aols-gain/2011-03-31</link>
		<comments>http://www.trefis.com/articles/46970/nyts-paywall-introduction-could-be-aols-gain/2011-03-31#comments</comments>
		<pubDate>Thu, 31 Mar 2011 15:30:22 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[20-30]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Ryan Crane]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=46970</guid>
		<description><![CDATA[Since its spin-off from Time Warner (NYSE:TWX) in December 2009, AOL (NYSE:AOL) has pushed forward with a variety of strategic initiatives to resurrect its struggling business. These decisions include several acquisitions aimed at driving traffic to its site and creating new opportunities for online ad monetization. AOL competes directly with Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG), The New York Times (NYSE:NYT) and [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/46970/nyts-paywall-introduction-could-be-aols-gain/2011-03-31/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Uncertain Impact from NYT&#8217;s New Digital Subscription Service</title>
		<link>http://www.trefis.com/articles/45444/uncertain-impact-from-nyts-new-digital-subscription-service-2/2011-03-23</link>
		<comments>http://www.trefis.com/articles/45444/uncertain-impact-from-nyts-new-digital-subscription-service-2/2011-03-23#comments</comments>
		<pubDate>Wed, 23 Mar 2011 18:54:47 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[10-20]]></category>
		<category><![CDATA[4]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Trammel Martin]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=45444</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) primarily operates in the newspaper business, with ownership of The New York Times, International Herald Tribune, Boston Globe, and About.com.  It competes for online advertising dollars with hybrid publications like News Corp’s (NASDAQ:NWS), The Wall Street Journal (WSJ) as well as Internet-based outlets like Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG) and AOL (NYSE:AOL). NYT recently announced [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/45444/uncertain-impact-from-nyts-new-digital-subscription-service-2/2011-03-23/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NYT Looks for New Revenue Streams to Supplement Print Ad Struggles</title>
		<link>http://www.trefis.com/articles/42975/nyt-looks-for-new-revenue-streams-to-supplement-print-ad-struggles/2011-03-07</link>
		<comments>http://www.trefis.com/articles/42975/nyt-looks-for-new-revenue-streams-to-supplement-print-ad-struggles/2011-03-07#comments</comments>
		<pubDate>Mon, 07 Mar 2011 19:49:53 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[3]]></category>
		<category><![CDATA[30-40]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Ryan Crane]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=42975</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) primarily operates in the newspaper business, with ownership of The New York Times, International Herald Tribune, Boston Globe, and About.com.  It competes for online advertising dollars with hybrid publications like News Corp’s (NASDAQ:NWS) The Wall Street Journal (WSJ) as well as internet-based outlets like Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG) and AOL (NYSE:AOL). NYT [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/42975/nyt-looks-for-new-revenue-streams-to-supplement-print-ad-struggles/2011-03-07/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Upside and Downside Scenarios for NYT&#8217;s Online Paywall</title>
		<link>http://www.trefis.com/articles/39329/upside-and-downside-scenarios-for-nyts-online-paywall/2011-02-16</link>
		<comments>http://www.trefis.com/articles/39329/upside-and-downside-scenarios-for-nyts-online-paywall/2011-02-16#comments</comments>
		<pubDate>Wed, 16 Feb 2011 14:15:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Pro]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Upside/Downside Scenario]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=39329</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) competes with publications like News Corp’s (NASDAQ:NWS) Wall Street Journal (WSJ) as well as Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG) and AOL (NYSE:AOL) for online advertising dollars. NYT is expected to launch a new paywall for its online site in the near future. According to the report, the NYT is planning to charge around $20 for a [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/39329/upside-and-downside-scenarios-for-nyts-online-paywall/2011-02-16/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>AOL&#8217;s Huffington Post Acquisition Targets Greater Social Media Impact</title>
		<link>http://www.trefis.com/articles/38891/aols-huffington-post-acquisition-targets-greater-social-media-impact/2011-02-09</link>
		<comments>http://www.trefis.com/articles/38891/aols-huffington-post-acquisition-targets-greater-social-media-impact/2011-02-09#comments</comments>
		<pubDate>Wed, 09 Feb 2011 18:30:06 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Puneet Sikka]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=38891</guid>
		<description><![CDATA[AOL (NYSE:AOL) recently acquired Huffington Post for $315 million is another deal in a series of acquisitions that AOL has done since its spin-off with Time Warner (NYSE:TWX) in December 2009. Since its spin-off, AOL has struggled to grow its advertising business. AOL&#8217;s revenues from the U.S. have declined from $152 million in Q4 2009 to $140 [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/38891/aols-huffington-post-acquisition-targets-greater-social-media-impact/2011-02-09/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>News Corp Broadcasting Margins Improve, Supporting $23 Stock Value</title>
		<link>http://www.trefis.com/articles/38302/news-corp-broadcasting-margins-improve-supporting-23-stock-value/2011-02-08</link>
		<comments>http://www.trefis.com/articles/38302/news-corp-broadcasting-margins-improve-supporting-23-stock-value/2011-02-08#comments</comments>
		<pubDate>Tue, 08 Feb 2011 20:00:08 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Ashish Deswal]]></category>
		<category><![CDATA[CBS]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Viacom]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=38302</guid>
		<description><![CDATA[News Corp (NASDAQ:NWS) competes with other media and broadcasting companies like Time Warner (NYSE:TWX), Viacom (NYSE:VIA), CBS (NYSE:CBS), New York Times (NYSE:NYT) and Disney (NYSE:DIS) in the media and entertainment business. Our price estimate for News Corp. stands at just over $23. The company recently released its Q2 fiscal year 2011 earnings and several positive [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/38302/news-corp-broadcasting-margins-improve-supporting-23-stock-value/2011-02-08/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can Google Better Target Ads to Sustain RPS?</title>
		<link>http://www.trefis.com/articles/34615/can-google-better-target-ads-to-sustain-rps/2011-01-27</link>
		<comments>http://www.trefis.com/articles/34615/can-google-better-target-ads-to-sustain-rps/2011-01-27#comments</comments>
		<pubDate>Thu, 27 Jan 2011 20:30:19 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=34615</guid>
		<description><![CDATA[Google (NASDAQ:GOOG), which competes with Yahoo (NASDAQ:YHOO), Microsoft (NASDAQ:MSFT), AOL (NYSE:AOL) and New York Times Company (NYSE:NYT) in the online advertising market, has another major threat in the making in Facebook. Although Google&#8217;s revenues are much higher than the estimated revenues for Facebook, Facebook&#8217;s fast growth in the online advertising world could be a threat to Google in [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/34615/can-google-better-target-ads-to-sustain-rps/2011-01-27/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Are Social Networks Stepping on Media Conglomerates&#8217; Turf?</title>
		<link>http://www.trefis.com/articles/34840/are-social-networks-stepping-on-media-conglomerates-turf/2011-01-27</link>
		<comments>http://www.trefis.com/articles/34840/are-social-networks-stepping-on-media-conglomerates-turf/2011-01-27#comments</comments>
		<pubDate>Thu, 27 Jan 2011 14:45:47 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[CBS]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Viacom]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=34840</guid>
		<description><![CDATA[News Corp (NASDAQ:NWS) is a media conglomerate that competes with New York Times (NYSE:NYT), Time Warner (NYSE:TWX), Disney (NYSE:DIS), Viacom (NYSE:VIA) and CBS (NYSE:CBS) in a variety of businesses ranging from broadcasting and cable networks to filmed entertainment and publishing. Our price estimate for News Corp stands at $20.17, which is about 15% above market [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/34840/are-social-networks-stepping-on-media-conglomerates-turf/2011-01-27/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Impact of Avatar Sequels on News Corp Stock</title>
		<link>http://www.trefis.com/articles/36730/impact-of-avatar-sequels-on-news-corp-stock/2011-01-25</link>
		<comments>http://www.trefis.com/articles/36730/impact-of-avatar-sequels-on-news-corp-stock/2011-01-25#comments</comments>
		<pubDate>Tue, 25 Jan 2011 21:05:08 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[CBS]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Viacom]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=36730</guid>
		<description><![CDATA[News Corp (NASDAQ:NWS) is a media conglomerate that competes with New York Times (NYSE:NYT), Time Warner (NYSE:TWX), Disney (NYSE:DIS), Viacom (NYSE:VIA) and CBS (NYSE:CBS) in a variety of businesses ranging from broadcasting and cable networks to filmed entertainment and publishing. The company also owns the social networking website MySpace. Our price estimate for News Corp [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/36730/impact-of-avatar-sequels-on-news-corp-stock/2011-01-25/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Internet Traffic at NYTimes.com Could Accelerate</title>
		<link>http://www.trefis.com/articles/35049/nytimes-com-could-accelerate-internet-traffic-growth/2011-01-20</link>
		<comments>http://www.trefis.com/articles/35049/nytimes-com-could-accelerate-internet-traffic-growth/2011-01-20#comments</comments>
		<pubDate>Thu, 20 Jan 2011 17:15:34 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Member Forecasts]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=35049</guid>
		<description><![CDATA[New York Times (NYSE:NYT) competes with both print and online news services of companies like News Corp (NASDAQ:NWS), Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG), and Microsoft (NASDAQ:MSFT). The average number of monthly unique visitors to NYTimes.com and IHT.com has risen over 20% in the past two years. We expect further growth in this metric in the years ahead, although at a [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/35049/nytimes-com-could-accelerate-internet-traffic-growth/2011-01-20/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>$1 Billion MySpace Valuation Highlights Facebook&#8217;s Dominance, But News Corp Stock Still Cheap</title>
		<link>http://www.trefis.com/articles/34600/1-billion-myspace-valuation-highlights-facebooks-dominance-but-news-corp-stock-still-cheap/2011-01-11</link>
		<comments>http://www.trefis.com/articles/34600/1-billion-myspace-valuation-highlights-facebooks-dominance-but-news-corp-stock-still-cheap/2011-01-11#comments</comments>
		<pubDate>Tue, 11 Jan 2011 20:30:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CBS]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Goldman Sachs]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Viacom]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=34600</guid>
		<description><![CDATA[News Corp (NASDAQ:NWS) is a media conglomerate that competes with New York Times (NYSE:NYT), Time Warner (NYSE:TWX), Disney (NYSE:DIS), Viacom (NYSE:VIA) and CBS (NYSE:CBS) in a variety of businesses ranging from broadcasting and cable networks to filmed entertainment and publishing. The company also owns the social networking website MySpace. Our price estimate for News Corp [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/34600/1-billion-myspace-valuation-highlights-facebooks-dominance-but-news-corp-stock-still-cheap/2011-01-11/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Huffington Post Worth More Than NY Times Online as a Standalone Business</title>
		<link>http://www.trefis.com/articles/33565/huffington-post-worth-more-than-ny-times-online-as-a-standalone-business/2011-01-04</link>
		<comments>http://www.trefis.com/articles/33565/huffington-post-worth-more-than-ny-times-online-as-a-standalone-business/2011-01-04#comments</comments>
		<pubDate>Tue, 04 Jan 2011 20:26:39 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=33565</guid>
		<description><![CDATA[The New York Times Company (NYSE:NYT) traditionally competes with large companies like News Corp (NASDAQ:NWS), Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG), Microsoft (NASDAQ:MSFT) and AOL (NYSE:AOL) in the online advertising market, but also has started to face competition from smaller players that include  news aggregator and blog sites like The Huffington Post. The Huffington Post, which started its business in 2005, has grown [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/33565/huffington-post-worth-more-than-ny-times-online-as-a-standalone-business/2011-01-04/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>News Corp&#8217;s BSkyB Deal to Grow Satellite Operations, Small Impact on Stock</title>
		<link>http://www.trefis.com/articles/33050/news-corps-bskyb-deal-to-grow-satellite-operations-small-impact-on-stock/2010-12-31</link>
		<comments>http://www.trefis.com/articles/33050/news-corps-bskyb-deal-to-grow-satellite-operations-small-impact-on-stock/2010-12-31#comments</comments>
		<pubDate>Fri, 31 Dec 2010 15:30:34 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[CBS]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Telecom]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Viacom]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=33050</guid>
		<description><![CDATA[News Corp (NASDAQ:NWS) is a media conglomerate that competes with New York Times (NYSE:NYT), Time Warner (NYSE:TWX), Disney (NYSE:DIS), Viacom (NYSE:VIA) and CBS (NYSE:CBS) in a variety of businesses ranging from broadcasting and cable networks to filmed entertainment and publishing. Our price estimate for News Corp&#8217;s stock stands at $20.17, which is about 23% above the [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/33050/news-corps-bskyb-deal-to-grow-satellite-operations-small-impact-on-stock/2010-12-31/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>WSJ Holds its Ground, Positions News Corp for Growth</title>
		<link>http://www.trefis.com/articles/31893/wsj-holds-its-ground-positions-news-corp-for-growth/2010-12-23</link>
		<comments>http://www.trefis.com/articles/31893/wsj-holds-its-ground-positions-news-corp-for-growth/2010-12-23#comments</comments>
		<pubDate>Thu, 23 Dec 2010 14:27:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CBS]]></category>
		<category><![CDATA[Disney]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Time Warner]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Viacom]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=31893</guid>
		<description><![CDATA[News Corp (NASDAQ:NWS) is a media conglomerate that competes with New York Times (NYSE:NYT), Time Warner (NYSE:TWX), Disney (NYSE:DIS), Viacom (NYSE:VIA) and CBS (NYSE:CBS) in a variety of businesses ranging from broadcasting and media networks to filmed entertainment and publishing. We estimate that about 13% of News Corp&#8217;s value can be attributed to its newspaper [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/31893/wsj-holds-its-ground-positions-news-corp-for-growth/2010-12-23/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>New York Times Print Business Headwinds</title>
		<link>http://www.trefis.com/articles/25436/new-york-times-print-business-headwinds/2010-11-22</link>
		<comments>http://www.trefis.com/articles/25436/new-york-times-print-business-headwinds/2010-11-22#comments</comments>
		<pubDate>Mon, 22 Nov 2010 21:58:08 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=25436</guid>
		<description><![CDATA[Last week we wrote an article on The New York Times Company (NYSE:NYT) and highlighted a sanguine view of the company based on a 25% upside scenario driven by its online business, which we feel will benefit from the increasing use of mobile devices and influence of social media. Today we take a look at the difficulties facing [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/25436/new-york-times-print-business-headwinds/2010-11-22/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>New York Times Online Can Add +25% to NYT Value</title>
		<link>http://www.trefis.com/articles/25446/new-york-times-online-can-add-25-to-nyt-value/2010-11-16</link>
		<comments>http://www.trefis.com/articles/25446/new-york-times-online-can-add-25-to-nyt-value/2010-11-16#comments</comments>
		<pubDate>Wed, 17 Nov 2010 00:34:04 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=25446</guid>
		<description><![CDATA[The New York Times Company&#8217;s (NYSE:NYT) latest earnings pointed to continued sluggishness in the advertising business with overall advertising revenues down slightly vs. 3Q 2009. The earnings also pointed to the growth of the online advertising business that rose 18% vs. print advertising that declined 8% for the first nine months of 2010. NYT shares have slipped [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/25446/new-york-times-online-can-add-25-to-nyt-value/2010-11-16/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>20%+ Upside to NYT from Higher Revenue per Page &amp; Unique Visitors for NYTimes.com</title>
		<link>http://www.trefis.com/articles/20813/20-upside-to-nyt-from-higher-revenue-per-page-unique-visitors-for-nytimes-com/2010-08-09</link>
		<comments>http://www.trefis.com/articles/20813/20-upside-to-nyt-from-higher-revenue-per-page-unique-visitors-for-nytimes-com/2010-08-09#comments</comments>
		<pubDate>Mon, 09 Aug 2010 15:47:56 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Member Forecasts]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=20813</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) competes with Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG), Microsoft (NASDAQ:MSFT) and AOL (NYSE:AOL) in the online advertising business. We currently have a Trefis price estimate of around $11 for New York Times&#8217; stock, about 30% above the current market price of close to $9. Trefis members have created forecasts for two key [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/20813/20-upside-to-nyt-from-higher-revenue-per-page-unique-visitors-for-nytimes-com/2010-08-09/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>iPhone, iPad Apps Boost NYT&#8217;s Mobile Traffic</title>
		<link>http://www.trefis.com/articles/20690/iphone-ipad-apps-boost-nyts-mobile-traffic/2010-08-06</link>
		<comments>http://www.trefis.com/articles/20690/iphone-ipad-apps-boost-nyts-mobile-traffic/2010-08-06#comments</comments>
		<pubDate>Fri, 06 Aug 2010 14:20:36 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[By Industry]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=20690</guid>
		<description><![CDATA[The New York Times Company (NYSE:NYT) is seeing increased traffic to its site from mobile users. Management attributes the surge in part to new iPhone and iPad apps, such as the Editors&#8217; Choice app, that allow mobile users to access specific content in new ways. The New York Times competes with Yahoo (NASDAQ:YHOO), Google (NASDAQ:GOOG), [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/20690/iphone-ipad-apps-boost-nyts-mobile-traffic/2010-08-06/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Mobile Initiatives Could Boost Yahoo by 10%</title>
		<link>http://www.trefis.com/articles/19003/mobile-initiatives-could-boost-yahoo-by-10/2010-08-03</link>
		<comments>http://www.trefis.com/articles/19003/mobile-initiatives-could-boost-yahoo-by-10/2010-08-03#comments</comments>
		<pubDate>Tue, 03 Aug 2010 19:44:10 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=19003</guid>
		<description><![CDATA[Yahoo (NASDAQ:YHOO) has been going mobile in a big way lately. The portal site has partnered with Nokia and Samsung to integrate its content on their phones, and is also developing apps for the iPhone and for Android-based smartphones. These initiatives are helping Yahoo attract millions of smartphone users to its platform, where it sells [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/19003/mobile-initiatives-could-boost-yahoo-by-10/2010-08-03/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Yahoo Could See 5% Upside From Social Networking</title>
		<link>http://www.trefis.com/articles/19571/yahoo-could-see-5-upside-from-social-networking/2010-07-28</link>
		<comments>http://www.trefis.com/articles/19571/yahoo-could-see-5-upside-from-social-networking/2010-07-28#comments</comments>
		<pubDate>Wed, 28 Jul 2010 16:25:33 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=19571</guid>
		<description><![CDATA[Yahoo (NASDAQ:YHOO), which competes primarily with Google (NASDAQ:GOOG), Microsoft (NASDAQ:MSFT), AOL (NYSE:AOL) and New York Times (NYSE:NYT) in the display advertising market, recently announced its results for the second quarter of 2010. Management highlighted Yahoo&#8217;s ongoing push in the social networking arena, an area where it lags behind market leader Facebook. If this campaign succeeds, we [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/19571/yahoo-could-see-5-upside-from-social-networking/2010-07-28/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Associated Content Deal Could Lift Yahoo by 4%</title>
		<link>http://www.trefis.com/articles/18870/associated-content-deal-could-lift-yahoo-by-4/2010-07-15</link>
		<comments>http://www.trefis.com/articles/18870/associated-content-deal-could-lift-yahoo-by-4/2010-07-15#comments</comments>
		<pubDate>Thu, 15 Jul 2010 14:55:25 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[AOL]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=18870</guid>
		<description><![CDATA[Yahoo (NASDAQ:YHOO), which competes with Google (NASDAQ:GOOG), Microsoft (NASDAQ:MSFT), AOL (NYSE:AOL), the New York Times (NYSE:NYT) and others in the display advertising market, recently acquired Associated Content for around $100 million. Associated Content has about 380,000 freelance writers that produce independent material on many subjects, ranging from hobbies to health and retirement planning. We believe that [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/18870/associated-content-deal-could-lift-yahoo-by-4/2010-07-15/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Potential 15% Downside to NYT&#8217;s Stock From WSJ Competition</title>
		<link>http://www.trefis.com/articles/15996/potential-15-downside-to-nyts-stock-from-wsj-competition/2010-05-10</link>
		<comments>http://www.trefis.com/articles/15996/potential-15-downside-to-nyts-stock-from-wsj-competition/2010-05-10#comments</comments>
		<pubDate>Mon, 10 May 2010 19:21:39 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=15996</guid>
		<description><![CDATA[The New York Times (NYSE:NYT) recently reported a 12% year-over-year decline in its print advertising business for Q1 of 2010 compared to same period last year, primarily as a result of the on-going macroeconomic declines in the broader ad market.  Furthermore, the company is facing rising competitive pressure from News Corp&#8217;s (NASDAQ:NWS) Wall Street Journal (WSJ) [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/15996/potential-15-downside-to-nyts-stock-from-wsj-competition/2010-05-10/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Video Ads the Future of Yahoo, New York Times and News Corp&#8217;s WSJ</title>
		<link>http://www.trefis.com/articles/15841/video-ads-the-future-of-yahoo-new-york-times-and-news-corps-wsj/2010-04-29</link>
		<comments>http://www.trefis.com/articles/15841/video-ads-the-future-of-yahoo-new-york-times-and-news-corps-wsj/2010-04-29#comments</comments>
		<pubDate>Thu, 29 Apr 2010 16:49:00 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=15841</guid>
		<description><![CDATA[Online content portals like Yahoo (NASDAQ:YHOO), the New York Times (NYSE:NYT) and News Corp&#8217;s (NASDAQ:NWS) Wall Street Journal are creating new revenue opportunities by increasing video content and video ads.  We estimate that the online display ad business accounts for about 15% of the $21 Trefis price estimate for Yahoo&#8217;s stock and about 30% of [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/15841/video-ads-the-future-of-yahoo-new-york-times-and-news-corps-wsj/2010-04-29/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Wall Street Journal is About 5% of News Corp&#8217;s Stock</title>
		<link>http://www.trefis.com/articles/14684/wall-street-journal-is-about-5-of-news-corps-stock/2010-04-09</link>
		<comments>http://www.trefis.com/articles/14684/wall-street-journal-is-about-5-of-news-corps-stock/2010-04-09#comments</comments>
		<pubDate>Fri, 09 Apr 2010 17:33:24 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Disney]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[News Corp]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=14684</guid>
		<description><![CDATA[View Full Model Trefis price for News Corp:$17.78 News Corp (NASDAQ:NWS) owns some of the most popular newspapers like New York Post, Wall Street Journal, Dow Jones and The Times that cover general, financial and local news. Though quite diversified in number of brands, we estimate that the total newspaper business constitutes only about 11% [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/14684/wall-street-journal-is-about-5-of-news-corps-stock/2010-04-09/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Apple&#8217;s iPad can help New York Times&#8217; online ad business and boost NYT stock</title>
		<link>http://www.trefis.com/articles/12078/apples-ipad-can-help-new-york-times-online-ad-business-and-boost-nyt-stock/2010-03-03</link>
		<comments>http://www.trefis.com/articles/12078/apples-ipad-can-help-new-york-times-online-ad-business-and-boost-nyt-stock/2010-03-03#comments</comments>
		<pubDate>Wed, 03 Mar 2010 21:42:45 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>

		<guid isPermaLink="false">http://www.trefis.com/articles/?p=12078</guid>
		<description><![CDATA[View Full Model Trefis price for New York Times:$10.30 New York Times&#8217; (NYSE:NYT) online visitors and online page views could see a rise with the forthcoming launch of Apple’s (NASDAQ:AAPL) new tablet PC, the iPad, which offers a better reading experience compared to the iPhone and iPod Touch.  Taking cues from the positive impact of [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/12078/apples-ipad-can-help-new-york-times-online-ad-business-and-boost-nyt-stock/2010-03-03/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>New York Times &#8211; Online advertising vs. newspaper circulation</title>
		<link>http://www.trefis.com/articles/294/new-york-times-online-advertising-vs-newspaper-circulation/2010-01-06</link>
		<comments>http://www.trefis.com/articles/294/new-york-times-online-advertising-vs-newspaper-circulation/2010-01-06#comments</comments>
		<pubDate>Wed, 06 Jan 2010 05:00:00 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>

		<guid isPermaLink="false">http://www.trefis.com/blog/294/new-york-times-online-advertising-vs-newspaper-circulation/</guid>
		<description><![CDATA[About 90% of the value of New York Times comes from three sources: 1 &#8211; Print advertising in New York Times (NYT) and International Herald Tribune (IHT) newspapers 2 &#8211; Circulation fees associated with selling NYT and IHT newspapers 3 &#8211; Online advertising at nytimes.com We estimate that print advertising is the most valuable business [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/294/new-york-times-online-advertising-vs-newspaper-circulation/2010-01-06/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>(New Coverage) New York Times: Online Ads are about 31% of NYT&#8217;s stock price, much more valuable than its traditional circulation sales business</title>
		<link>http://www.trefis.com/articles/369/new-coverage-new-york-times-online-ads-are-about-31-of-nyts-stock-price-much-more-valuable-than-its-traditional-circulation-sales-business/2009-08-29</link>
		<comments>http://www.trefis.com/articles/369/new-coverage-new-york-times-online-ads-are-about-31-of-nyts-stock-price-much-more-valuable-than-its-traditional-circulation-sales-business/2009-08-29#comments</comments>
		<pubDate>Sat, 29 Aug 2009 04:00:00 +0000</pubDate>
		<dc:creator>Trefis Team</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[New York Times]]></category>

		<guid isPermaLink="false">http://www.trefis.com/blog/369/new-coverage-new-york-times-online-ads-are-about-31-of-nyts-stock-price-much-more-valuable-than-its-traditional-circulation-sales-business/</guid>
		<description><![CDATA[Trefis Price of $10.65 vs. Market Price of $7.97 Trefis has just launched coverage of The New York Times Company (NYT) which makes money through print advertising, online advertising, and circulation sales of newspapers like the New York Times, International Herald Tribune (IHT), Boston Globe and Telegram &#38; Gazette as well as advertising on About.com. [...]]]></description>
		<wfw:commentRss>http://www.trefis.com/articles/369/new-coverage-new-york-times-online-ads-are-about-31-of-nyts-stock-price-much-more-valuable-than-its-traditional-circulation-sales-business/2009-08-29/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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