Nokia vs. BlackBerries and iPhones in emerging markets

+4.02%
Upside
171
Market
178
Trefis
AAPL: Apple logo
AAPL
Apple

  • 86% of Nokia’s stock price comes from mobile phones

  • Emerging markets (e.g. China, India), as opposed to developed markets (US, Western Europe), is Nokia’s key business
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  • Nokia’s market share in emerging markets has increased from 36% in 2005 to about 44% today

  • Going forward, however, we believe adoption of BlackBerries and iPhones in emerging markets will result in loss of market share for Nokia, and forecast Nokia’s market share in emerging markets to decline from 44% today to about 39% in the long term


Click here to see how Nokia Market Share in Emerging Markets impacts Nokia’s stock.